About Us
What We Do
Helping You Plan For Your
Financial Future
We begin by having a detailed conversation with our clients. We ask a lot of questions to understand how they feel, what is important to them about money and life, and what their financial and estate goals are. We ask about what they want to accomplish with their life, what they would want to accomplish if they pass prematurely, and what legacy and benefits they want to survive them. We especially want to know how they feel about risk, volatility, diversification, and their comfort level with investing.
Our Mission
A Team That
Understands You
At Alpenglow Wealth Advisors our goal is to provide every client with the personalized plan and attention they deserve. We want a long-term, multi-generational relationship with our clients and their families. We want to help everyone with the investment strategy they need in seeking to protect and growth their wealth, minimize the taxes they pay, and prepare and implement an estate plan to continue their legacy as they see fit.
Barry R. Jenkins
BS Finance—Brigham Young University, 1984
Cannon Financial Institute—Estate Planning and Personal Trusts, 1995
Member—Financial Planning Association (FPA)
Member—Financial Services Institute (FSI)
Barry started Alpenglow Wealth Advisors with his business partner in 2023, where he continues to
provide investment guidance at a time when financial markets grow more and more complex.
Previously, Barry had joined Ashworth & Empey Financial, LLC in 2012. As a prominent Business
Development and Practice Management expert with 20 years of being on the road, many financial
advisors credit Barry with delivering time tested business-building services and techniques that created long-
lasting client relationships and successful businesses.
With over 30 years of industry experience, Barry has an extensive knowledge of best practices within the
continuously evolving and dynamic investment advisory industry. His ability to think broadly about
critical business issues intersecting with client’s financial goals has translated into a unique talent to
simplify ideas and present solutions in a style that is both clear and compelling. With a wealth of
experience in the asset allocation process, he has been a valued resource for clients in their efforts to
pursue their financial goals and increase their investment understanding. Barry has been a regular
presenter to civic groups, professional organizations, students, and clients on working toward financial success through following sound, academically based investment principles.
Barry has been a guest Instructor and Lecturer at both Brigham Young University and Utah Valley
University. He lives in Sugar City, Idaho with his wife Sara. They are the proud parents of five children,
and now are enjoying their nine grandchildren. The family is very active in outdoor activities including
skiing, hiking, boating and exploring the nearest mountain range. Barry was a senior member of the
Utah County Sheriff’s Search and Rescue Team and continues these efforts in Madison County. He is a
former President of the Utah Valley Chapter of the Marriott School’s Management Society. Barry has served on various civic and professional organizations, including the Board of Directors of the Provo/Orem Chamber of Commerce, Boy Scouts of America, and The Financial Planning Association.
Bryce R. Jenkins, CFP®
BS INTL Business—University of Utah, 2011
Financial Planning Education Certificate—Kaplan University, 2014
Member- Financial Services Institute (FSI)
Bryce started Alpenglow Wealth Advisors with a Partner beginning in 2024. Before that, Bryce was
with Ashworth Wealth, LLC since 2018. While with Ashworth Wealth Bryce completed his Certified
Financial Planner designation (CFP). Holding the CFP marks, Bryce had been working with individuals,
trusts, business owners and business start-ups. Additionally, he would jointly lecture in retirement
planning classes at local universities. Before joining Ashworth, Bryce was with Fidelity Investments.
While at Fidelity, Bryce was an international stock trader and Relationship Manager. As an international
trader, Bryce was responsible for trading securities not only in the United States but also in Canada,
United Kingdom, Japan, South Korea, Hong Kong, and Australia among others. Trading in these countries
required Bryce to work closely with his clients and their accounts to integrate foreign securities into
their allocation strategies. Bryce continues to develop allocation strategies incorporating international
exposure, create income streams, and develop tax-efficient financial plans for clients and their
businesses.
Bryce lives in the Whitefish area of Montana with his wife, Lauren, and two children. They are very
active in the outdoors in their spare time. They enjoy all the winter and water sports, hiking, camping,
rock climbing, and traveling. Bryce played collegiate rugby for the University of Utah. Bryce is actively
involved with the community; he supports local avalanche centers, and regularly volunteers at the day
shelter St. Vincent de Paul with Catholic Community Services (C.C.S.), refugee cases with C.C.S., and with
the Intermountain Health Care Foundation.